Award value, including VAT
Team contribution BUSINESS DEVELOPMENT & STRATEGIC PARTNERSHIPS
Built on trust.
Focused on
what’s next.
I’m Akram Jaml-Allail. I win business, build partnerships and grow client relationships. My experience spans digital services, consumer brands and Saudi Arabia’s freelance economy.
Riyadh, Saudi Arabia / Arabic & English
Open to business development & partnership opportunities in Riyadh ↗
SELECTED COMMERCIAL CONTRIBUTIONS
A few milestones
from my career.
Selected tender, deal and project contributions.
Always clear about my role within the team.
Etimad tenders won
SAR 5.6M · SAR 5,172,240Agreements negotiated and signed
At Future WorkMinistry of Human Resources & Social Development · Saudi Experts project
SAR 22,910,300
Award value, including VAT.
The financial proposal total matches the full award recorded in Etimad’s awarding report.
I worked alongside the Future Work team on this Etimad tender for the Ministry of Human Resources and Social Development, which we won.
The proposed project scope covered regulatory frameworks, development of the freelance platform, training and marketing to support Saudi experts.
Social Development Bank · Two tender wins through Etimad
SAR 5.6M
At Future Work, I was part of the team that won this Social Development Bank tender through Etimad.
SAR 5,172,240
At Future Work, I was responsible for the financial proposal and tender submission for this second Social Development Bank tender through Etimad, which our team won.
Etimad’s awarding report records a full award to Future Work at this value.
Figures describe tender or deal values and reflect contributions involving wider teams.
AramcoIntegral project team contribution
SELECTED CLIENT EXPERIENCE
DanubeAnkerAlmajed OudAlsaif GalleryFurn Aldaya
Client and team engagements across Flicron and Amaz.
01 / SELECTED WORK
The work behind
the relationships.
Three client and partnership stories.
A closer look at how I work.
01
CLIENT DEVELOPMENT · FLICRON & AMAZ
Danube
Win trust. Keep creating value.
Reopening a lost opportunity and turning it into a lasting client relationship.
At Flicron, I worked to revive an opportunity we had initially lost, persuade the prospect and help win Danube’s business. I then managed the account, focused on retaining the relationship and developed additional business.
I also worked with Danube at Amaz on Google Maps location services, with an engagement value of SAR 50,000.
663,878Audience reach
21.56%Engagement rate
143,131Engagements
“Shop More & Save More” · Flicron · November 2020 report · 13 posts · SAR 36,000 campaign budget.
Inside the engagement ＋
The commercial contribution
Persistence in reopening the conversation, ownership of the client relationship and continued development of business after the first win.
Two services, one client relationship
Influencer marketing at Flicron; business-location services at Amaz. The Amaz proposal covered 74 locations for BinDawood and Danube. The SAR 50,000 figure refers to my Danube engagement at Amaz.
Source: Flicron post-campaign report, 10 November 2020. Figures are campaign-level results.
02
PARTNERSHIP CREATION · FUTURE WORK
Apple
From idea to agreement.
A partnership giving Saudi freelancers access to Apple laptops at corporate discount pricing.
I developed the partnership from initial concept to signed agreement, building the commercial case, negotiating the proposition and coordinating internal stakeholders.
WHAT THIS SHOWS
Finding shared value, aligning interests and bringing an agreement to life.
03
DIGITAL SERVICES · AMAZ
On the map.
A practical service. A clear proposition.
Selling Google Maps location services to Saudi businesses, from local operators to retail chains.
At Amaz, I worked on campaigns selling business-location services in Saudi Arabia. The proposition connected an everyday business need—helping customers find the right branch—with a defined service, clear pricing and a commercial proposal.
DANUBESAR 50,000
Engagement value
ALSAIF GALLERYTeam win
Google Maps services proposal
Explore the service and sales work ＋
Enterprise and local-business propositions
The proposals ranged from multi-location services for BinDawood / Danube and Alsaif Gallery to quotations for restaurants, cafés and workshops. The BLLOR proposal was scoped for 150 locations.
What the service offered
Location verification, central management of branch information, review management, business updates, reporting and training. Comprehensive packages also proposed distribution across other map and directory services.
The Alsaif Gallery proposal scoped 30 locations for 12 months.
Campaign results & reporting2 more examples ＋
04
TECHNOLOGY · FLICRON
Anker
A team win. Measurable reach.
Part of the Flicron team that won Anker’s business, with a deal value of SAR 100,000.
The Snapchat campaign brought together 10 influencers to reach audiences interested in technology, lifestyle and gaming.
2.89MAudience reach
162,269Engagements
5.61%Engagement rate
2 million reach target · 10 posts · SAR 90,000 campaign budget.
View the campaign evidence ＋
The report records reach above the stated 2 million target. The SAR 90,000 campaign budget and SAR 100,000 deal value describe different figures.
Campaign results: Flicron post-campaign report, 16 April 2020.
05
CONSUMER BRANDS · FLICRON
العملاق
SAR 200,000Deal value
Campaign performance, reviewed.
Supporting an Altuwaijri brand campaign that recorded more than 2.8 million views.
I reviewed the post-campaign report for العملاق. This work sits within the wider Altuwaijri client relationship, covering شاي كرك، العملاق and كشنة.
2.81MTotal views
18Selected influencers
23.3%Above the stated view target
2,805,742 views against a 2,276,097 target · SAR 100,000 campaign budget.
View the campaign evidence ＋
The campaign ran over six weeks and recorded 123.27% of its initial view target, equivalent to approximately 23.3% above target.
Source: Flicron post-campaign report, 14 December 2020. Views are reported views, not unique people.
02 / SELECTED CLIENT ACCOUNTS
Clients I’ve
worked with.
Selected account and deal values
from my experience at Flicron.
Almajed for Oud
الماجد للعود
SAR 500,000Account valueAltuwaijri
شاي كرك · العملاق · كشنة
SAR 600,000Value across the brandsالعملاق: SAR 200,000
Furn Aldaya
فرن الضيعة
SAR 150,000Account valueAlmutlaq Furniture
مفروشات المطلق
SAR 80,000Account valueADDITIONAL TEAM WINS
Burgerizzr · Anker · Alsaif Gallery (Amaz)
About the figures ＋
These are account and deal values from my experience, and may cover more than one engagement. Campaign figures come from Flicron’s original reports. I’ve kept account values, individual orders and campaign budgets separate because their scope can overlap. The account values are not presented as an annual total or on a uniform VAT basis.
03 / ABOUT & APPROACH
From the first conversation
to what comes next.
9+YEARS OF EXPERIENCE
I look for the connection between what a business needs, who can help and how to make working together worthwhile.
DIGITAL MARKETING & PRODUCTS
At Amaz, I led account management and business development teams and oversaw digital strategy delivery. That experience helps me connect commercial goals with the digital products and services behind them.
Find the right opportunity
Research the market, identify the right lead and qualify the commercial potential with critical thinking and practical judgement.
Build the case. Close the deal.
Create a proposition, persuade stakeholders, negotiate terms and take the opportunity through to agreement. Financial proposals and pricing are established strengths; developing technical proposals is a recent expansion of my work.
Grow the relationship
Take ownership after the win. Understand client needs, retain the relationship and find opportunities for additional business.
Develop the people
Lead, coach and mentor teams. At Future Work, I led a team of three. At Flicron, I earned two promotions in under two years and built processes adopted by the wider team.
Proposals, pricing and follow-through
Make the opportunity clear.
Bring together the service, audience, scope and commercial terms in a proposal the client can assess.
Connect the budget to the brief.
Present influencer options, audience profiles and pricing. Give clients a clear basis for choosing how to invest.
Stay involved after the agreement.
Maintain the client relationship, coordinate with delivery teams and use reporting to inform the next conversation.
04 / AUTOMOTIVE & CONTENT
A passion I want
to build on.
I started reviewing cars on YouTube, then paused to focus on my business development career. I’d love to return to automotive content and bring that interest into my commercial work.
Explore my YouTube channelFROM MY YOUTUBE ARCHIVESELECTED CAR REVIEWS
21 MIN
REVIEW & TEST DRIVE
2016 Lexus GS F Sport
Watch the review
15 MIN
REVIEW & TEST DRIVE
2017 Hyundai Sonata 2.4
Watch the review
17 MIN
CAR REVIEW
2017 Kia Carnival
Watch the review
WHERE I’D LIKE TO TAKE IT
Premium cars. Commercial opportunities.
I’m interested in business development and partnerships in premium and performance automotive, particularly with brands such as Porsche, Audi and BMW M. I’d like to combine my experience in winning business and growing client relationships with my enthusiasm for cars and content.
AUTHOR · PUBLISHED 2019
05 / BEYOND BUSINESS
My story.
In my own words.
بين الضدين
I live with bipolar disorder. I’m open about my diagnosis and not ashamed of it.
My mission is to help people living with bipolar disorder in whatever way I can. Through my book and honest public conversations, I want to build understanding and help others feel less alone and less limited by their diagnosis.
With the right psychiatric care, medication and support, people with bipolar disorder can manage the condition, build careers, maintain relationships and live full, meaningful lives. I want people to know that bipolar disorder does not have to define their future or limit what they can contribute to society.
Why I wrote the book
The idea began when a relative described someone who wanted to learn about bipolar disorder but could not access English-language resources. I saw a reason to share my own experience in Arabic.
LET’S CONNECT
Let’s talk about
what’s next.
For business development and partnership opportunities in Riyadh.